Led comprehensive 360 - degree marketing , developing and executing marketing plans, strategies, and budgets for targeted activities across traditional, digital, events, PR, and sponsorship for retail, corporate, and after sales divisions of Audi. 

Developed marketing plan for Audi Qatar, achieving a 150% ROI on key marketing initiatives. 

Managed Digital Marketing initiatives from conception to completion, including strategy, multi-channel campaigns, and performance reporting to optimise ROI and achieve key business and brand objectives. 

Utilised database marketing, leveraging customer segmentation and analytics to implement targeted campaigns that maximised customer retention, drive a personalised engagement, and optimised lead nurturing and conversion rates. 

Analysed brand perception data, and market insights, identifying opportunities that resulted in a 38% increase in digital engagement and 12.7% growth in followers. 

Developed and implemented innovative public relations and sponsorship strategies leading to a 14% boost in local brand recognition and 30% increase in positive media coverage.

Successfully planned and executed experiential marketing activities, including motor shows and Driving Experience, enhancing customers' brand interaction.

Carried out regular competitor analysis and media monitoring to identify opportunities, mitigate threats, and inform data-driven marketing strategies.

Directed successful product launches, including regional and local media test drives. Significantly enhancing brand image and achieving/exceeding pre-set Advertising Value Equivalency.

Managed diverse internal and external stakeholder relationships, with regional teams, Media, influencers, agencies, and vendors, to ensure a cohesive strategy alignment and seamless execution of all marketing initiatives.

Compiled and submitted monthly and quarterly marketing reports to the management, providing insights into campaign performance and improvement strategies.

Coordinated efforts directly with Audi and Volkswagen regional marketing teams to enhance brand presence and market engagement.

Created and managed a combined marketing budget of 3 million for Audi and Volkswagen in Qatar, ensuring effective resource allocation across diverse marketing initiatives.

Developed and executed localised marketing strategies aligned with global brand objectives, resulting in significant increases in brand awareness and customer engagement.

Crafted comprehensive marketing plans with precise budget allocations, maximising ROI on marketing spend.

Managed local marketing campaigns on digital and social media channels to effectively connect with target audiences and drive sales growth.

 Managed social media strategy and operations for Audi and Volkswagen Qatar, encompassing content curation and comprehensive management of customer inquiries across various social media channels to enhance brand engagement and customer satisfaction.

Ensured meticulous application of brand corporate identity across all marketing materials and touchpoints, taking ownership of the production and readiness of high-quality marketing collateral, including brochures, forms, and deal files.

Assisted the Marketing Manager in directing successful product launches, various marketing activations, and brand events, effectively sourcing agencies and vendors, and meticulously briefing them on campaign objectives, KPIs, brand guidelines, and strategic direction.

Coordinated and managed vendor relationships for F&B, branding, and production, ensuring efficient execution of various marketing activations and experiential marketing initiatives.

Managed Media Monitoring and Mystery Shopping initiatives to proactively identify competitive market offers and gather key insights within the automotive industry in Qatar.

Led nationwide marketing and sales initiatives, driving business development and forging new partnerships with key clients, including Qatar Petroleum and Gulf Warehousing Corporation.

Cultivated and nurtured client relationships in a Client Business Partner capacity, significantly expanding the company's client base.

Conducted cold calls and actively engaged with prospective clients through field visits, promoting Apex Events' services and securing first-time business opportunities.

Consulted with clients to assess their event and entertainment needs, providing tailored solutions to enhance their experiences.

Managed stakeholder and vendor relationships while overseeing project coordination for successful event execution.

Sourced venues, caterers, designers, and contractors, ensuring seamless  of event logistics, including parking, security, and hospitality services.

Identified and coordinated speakers and special guests for various events, enhancing overall program value.

Designed delegate packs and managed seating arrangements, ensuring a smooth attendee experience.

Conducted pre-event evaluations through data analysis and reporting, optimising event performance and marketing ROI.

Developed and implemented comprehensive annual marketing plans, strategies, and budgets, maintaining strict budgetary control.

Researched and analysed market trends and competitor activities to seize opportunities and mitigate threats, strengthening brand recognition.

Supervised advertising campaigns and public relations efforts, ensuring effective communication and engagement with target audiences.

Managed relationships, sales, and marketing activities across a market covering 38000 sq. kilometres.

Developed and implemented sales policies, practices, and procedures for the entire market.
Led market launches for new products, identifying opportunities and collaborating with engineering teams to create impactful marketing campaigns that drove ROI.

 Appointed and managed distributors at strategic locations, enhancing distribution effectiveness.
Conducted regular meetings with clients, distributors, and sales teams to motivate and enhance sales skills.

Managed key accounts, building a reliable clientele and contributing to positive word-of-mouth (WOM) marketing cycles.

Oversaw advertising, public relations, and branding efforts to maximise market exposure.

Contributed to 45% of total area sales turnover from new business sourced from competitors while maintaining existing client credit levels.

Increased sales volume by 70% through practical business development activities and targeted marketing campaigns.

Successfully measured the impact of marketing initiatives and exhibitions on market reach.- Managed relationships, sales, and marketing activities across a market covering 38000 sq. kilometres. - Developed and implemented sales policies, practices, and procedures for the entire market. Led market launches for new products, identifying opportunities and collaborating with engineering teams to create impactful marketing campaigns that drove ROI. - Appointed and managed distributors at strategic locations, enhancing distribution effectiveness. Conducted regular meetings with clients, distributors, and sales teams to motivate and enhance sales skills. - Managed key accounts, building a reliable clientele and contributing to positive word-of-mouth (WOM) marketing cycles. - Oversaw advertising, public relations, and branding efforts to maximize market exposure. Achievements: - Contributed to 45% of total area sales turnover from new business sourced from competitors while maintaining existing client credit levels. - Increased sales volume by 70% through practical business development activities and targeted marketing campaigns. - Successfully measured the impact of marketing initiatives and exhibitions on market reach.